About Our Dealership

The Farrell Family

For more than 30 years, the Farrell family have led the Berglund Automotive Group. Since the Farrell's took over the company in 1988, the company has been family-owned and operated. It all started when Bruce Farrell came to work for Donald Berglund in 1975. After working his way up from a mechanic to becoming a General Manager, Bruce took over the dealership group after Mr. Berglund passed away. Eventually, Bruce's son William took the lead of the company, becoming the President while his father remained CEO. The Farrell family's hard work and determination have played a major role in the Berglund Automotive Group becoming one of the largest and most successful dealerships in Virginia.

At Berglund Automotive, the focus is always on satisfying the needs of the customer. When you step on a Berglund lot, you will find a showroom full of helpful staff and great deals. With over 20 dealerships across the Roanoke and Lynchburg area, you are sure to find a huge variety of vehicles, both new and used. No matter which dealership you find yourself at, you can rest easy knowing a professional salesman will help you find the perfect vehicle. And best of all, you know you will be getting the best price around, since our volume saves you money.

Why Buy From Berglund BMW Volvo Mercedes-Benz of Lynchburg

Car Shopping Made Easy

We provide a vast selection of new and used vehicles, exceptional car care and customer service with a smile!

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Exceptional Customer Service

We are committed to providing amazing customer experiences.

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We keep you going

Our service center is here to help ensure you enjoy many great years of driving with the vehicle you purchase from us.

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Thoughtful Amenities

Whether you are waiting for your vehicle to get serviced, picking up a part for your vehicle, or stopping by to check out a new vehicle for yourself, we offer a wide range of amenities to enhance your experience here! Come by, look around and check what we can offer you!

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Pre-Owned Inventory

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  1. Berglund BMW Volvo Mercedes-Benz of Lynchburg

    2643 Lakeside Dr.
    Lynchburg, VA 24501

    • Sales: 866-722-4872
  2. Volvo Cars of Lynchburg

    2643 Lakeside Dr.
    Lynchburg, VA 24501

    • Sales: 888-599-7369
  3. BMW of Lynchburg

    2643 Lakeside Dr
    Lynchburg, VA 24501

    • Sales: 877-573-6566
  4. Mercedes-Benz of Lynchburg

    2643 Lakeside Drive
    Lynchburg, VA 24501

    • Sales: 866-612-8203
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Get in Touch

  • Contact our Sales Department at: 866-722-4872
  • Monday8:30am - 7:00pm
  • Tuesday8:30am - 7:00pm
  • Wednesday8:30am - 7:00pm
  • Thursday8:30am - 7:00pm
  • Friday8:30am - 7:00pm
  • Saturday8:30am - 5:00pm
  • SundayClosed

Berglund Luxury Lynchburg

Berglund Luxury Lynchburg: Your Premiere Luxury Dealership

At Berglund Luxury Lynchburg, we pride ourselves on offering an exceptional experience for those who demand nothing less than excellence in both their vehicle and service. Whether you're looking for a brand-new luxury vehicle, a meticulously maintained pre-owned model, or premium maintenance and repair, we're here to exceed your expectations every step of the way.

Expansive New Vehicle Inventory

Upgrading to a new luxury vehicle is an exciting time, and our inventory is vast. We carry commuter sedans, family SUVs, and all the latest models. With such a wide selection, you're bound to find your perfect luxury model. From a well-crafted Mercedes-Benz to a flashy BMW or a stable Volvo, our diverse selection has a vehicle for every preference. Visit our showroom to see what we have to offer.

Budget-Friendly Pre-Owned Models

If a pre-owned vehicle is more your speed, you're in luck. All of our pre-owned vehicles go through meticulous inspections to make sure you're getting the most bang for your buck. You don't have to break the bank to drive a luxury vehicle, so get started at Berglund Luxury Lynchburg. Our team is happy to walk you through our diverse selection of pre-owned and certified pre-owned vehicles.

Reliable Service and Parts Center

Beyond sales, our service center stands ready to keep your luxury vehicle performing at its best. Our expert technicians are trained to maintain and repair high-end vehicles, and we use only genuine parts for optimal performance and longevity. Whether you need routine maintenance or more extensive repairs, we strive to offer quick, efficient service with a focus on your vehicle's long-term health. Schedule your appointment today.

Our parts center carries a wide range of genuine OEM parts. If you need a specific part or accessory, our parts department can help you find it.

Expert Financing Options

Financing a new or pre-owned luxury vehicle might be stressful elsewhere, but not at Berglund Luxury Lynchburg. With our competitive rates and connections to lending institutions, we can help you get the car you want with the most suitable budget. Whether you're purchasing or leasing, we'll guide you through the process with ease, ensuring you feel confident in your decision. We also have unique online tools to get your loan pre-approved, your trade evaluated, and calculate your payments all from the comfort of your home.

Find Your Luxury Vehicle at Berglund Luxury Lynchburg

At Berglund Luxury Lynchburg, we believe luxury is about more than just a vehicle - it's about the experience. From the moment you step into our showroom to the ongoing care of your car, we're here to make sure your journey with us is as smooth and enjoyable as the drive itself.